Cinema is not dead, it's just evolving đ¤Ş
Cinema exhibition has a tough road ahead of it. We love the artform and think thereâs life in the old dog yet. And weâre happy to put our shoulder to the wheel wherever itâs needed. We think our value is best spent connecting dots between existing cinemas and arts venues to more â¨younger vibes⨠so our work has impact and resonance with younger folk.
Why subscribe?
Be part of a community of people who share your interests of trying to make cinema exhibition that little bit better each time we produce an event.
Who are the consultants anyway?
Thea Berry, Freelance Producer, Bristol
Gabrielle Jackson, Brewery Arts Centre, Kendal
Alex Goldsmith, Storyhouse, Chester
Colette Webber, Screen 25
Yasmin Begum, Freelance Creative, Cardiff
Caroline Wilson, @undrlndn, London
James Calver, ICO, London
Louise Giadom, All 3 Media
Rebekah Taylor, Derby QUAD
Caitlin Lydon, Freelance Editor, London
⌠who mostly do the newsletter work. There are more though, find the full list here. This set of consultants was founded by our leader-in-chief Moira McVean who is Film Hub Londonâs Young Audience lead. You can follow her on Twitter here.
Our Marketing Packs đ§đťââď¸
Weâve been publishing marketing packs for films we think people like us would care about, and ideas on how to attract them. The fruits of that labour is here.
Our talk at This Way Up đ
For This Way Up Conference 2020 some of us outlined practical ways to attract and keep young audiences. We called for cinemas to act now and to ensure activity and the way they speak to audiences are relevant in light of COVID-19.
Speakers were Caroline Wilson, Megan Mitchell, Thea Berry, Gabrielle Jackson. With thanks to other contributors Rebekah Taylor, Aaron Guthrie, Yasmin Begum and Phil Kennedy.
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